China Entry Program

A staged path from overseas product to China-market evidence.

The program is not a blanket launch package. It is a sequence of approved gates that can stop, refine or move forward as evidence improves.

Core stages

Decision → Localization → Packaging → Platform → Distribution → Validation → Scale / Stop

Gate 1

China Fit decision

Define buyer, first offer, risks and the evidence required for a real test.

Proceed / Refine / Pause
Gate 2

Localization sprint

Adapt the smallest product and message required for the pilot.

China-ready test asset
Gate 3

China pilot

Launch into a bounded distribution route and collect behavior, inquiries and paid signals.

Market evidence
Gate 4

Commercial expansion

Only after validation: deeper localization, licensing, distribution or enterprise pathways.

Scaled route

Enter China in gates, not in one irreversible leap.

Discuss the first gate